Organic Agriculture
Hasat Organics Storefront.
A provenance-forward storefront that moved farm photography and origin storytelling from Instagram to where buyers actually shop — Amazon Seller Central.
Challenge
Hasat's Amazon presence was a single listing with no A+ content and warehouse photography. The brand's provenance story, their primary commercial differentiator, was invisible on the platform.
Strategy
We structured the storefront as a farm narrative: origin story, seasonal harvest calendar, and meet-the-growers module. Each product listing received an A+ page with ingredient provenance table, growing method notes, and a recipe link. We configured the Subscribe & Save programme and added a bundle cross-sell module.
Result
Subscribe & Save orders grew from 0 to 34% of Amazon revenue within two months. Listing reviews citing quality increased by 58%. Average order value on bundles was 2.3x that of single-product orders.
Visual System
Next Step