Luxury Gifting

Maison Luxe Storefront.

A premium gifting brand storefront with curated bundle cross-sells and A+ comparison modules that doubled gifting season revenue.

Challenge

Maison Luxe's Amazon account had nine individual product listings with no storefront and inconsistent A+ content. Their gifting season revenue was driven by price promotions rather than brand value.

Strategy

We created a curated gifting storefront with three seasonal collections. Each product received A+ content including a gifting occasion guide and a curated pairing module. An A+ comparison chart positioned the three signature sets against gifting price points. We configured bundle listings for the top five gifting combinations.

Result

Gifting season revenue doubled year-on-year. Bundle listings became the top three best-selling ASINs on the account. Return rate fell from 8.1% to 2.9% after the A+ content set expectations accurately.

2xGifting Season Revenue
2.9%Return Rate
#1-3Top Selling ASINs

Next Step

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